Chatbots in E-commerce: Enhancing Shopping Experiences and Increasing Sales
ECommerce Chatbots have today become vital for online retailers. They significantly help in boosting customer experiences and fueling business success. These bots are widely used for conversational marketing and handling any queries that customers may have about a product prior to making a purchase. Conversational marketing platforms provide real-time, personalized support, ultimately improving user engagement and retention. These platforms are deployed by online retailers across industries to engage their customers throughout the customer journey. AI chatbots can help you considerably boost sales, and contribute to your business growth. These bots can act as online sales representatives and guide your customers through the purchasing process. They may even provide personalized product suggestions based on the needs of the customers. Chatbots may also assist in the cart abandonment recovery process by providing incentives like time sensitive discounts to encourage customers to comp