Reducing Churn and Enhancing Retention: Chat layer’s AI in Sustainable Business Practices
In today’s hyper-competitive business world, where customer loyalty can make or break a company, minimizing churn has become a top priority for all companies. Churn, or the rate at which customers discontinue their loyalty to a company, not only impacts sales but also reflects on brand reputation. However, while traditional approaches to reducing churn can fall short, AI chatbot conversation and machine learning can offer a transformative solution to proactively manage churn and foster customer retention. Here is what it does. Reducing churn with AI To reduce the churn, AI can reliably determine the chances of a customer leaving the company at any time. It also helps brands recognize when it is likely to happen based on these inputs. AI-driven predictions Human behavior is a complex mesh of interactions. An AI chatbot platform India can use large databases and patterns to recognize which customers are most likely to leave by using parameters to cop...