Top Chatbot Use Cases for Online Retail Brands

In addition to the quality and price of a product or service, factors that encourage online customers to select a specific brand to make purchases from includes smooth customer service, fast checkouts, as well as the ability to find what they want quickly. All such features can be embedded in AI chatbot, making them ideal integrations for retail websites and discerning communication platforms.

Chatbot use cases for online retail brands are multiple. Here are some of them:

  • Search and recommend products: Chatbots can display a range of product options throughout the conversation, which are based on the preferences and price range desired by the customers. Recommendation engines can be integrated into an AI Chatbot for Business, so that they can help customers to find offerings that perfectly align with their requirements.
  • Place orders and pre-orders: Customers may select the product they want to buy, set up their contact details and address, and subsequently place their order through the chatbot. It can even be used to provide insights into upcoming products that are relevant to the intent of the customers, and allow them to pre-order that item.
  • Track packages: After their order is placed, customers may use the chatbot to find where their package is during the transit period, the expected date and time of delivery, and more.
  • Sending personalized notifications: Chatbots can be used to provide updates or notifications about annual or seasonal sales or new products, based on customer information, past purchases, searches and demographic.  

Usage of Customer Service AI Chatbot for retail is also extremely common. Customers can get answers to frequently asked questions in relation to return policy of products, campaigns, discounts, coupons and more, promptly through chatbots, without having to wait to get connected to a live agent.

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